Nintendo’s best week ever

Last week was the best Nintendo has ever had, the company announced today. During the first week of the Holiday season (November 18th – November 24th), Nintendo of America sold more Nintendo products than at any other time in its history. The company managed to sell more than 653 000 Nintendo DS’s, 350 000 Wii’s plus millions of games and accessories throughout the United States.

George Harrison, Nintendo of America’s senior vice president of marketing and corporate communications: “As shoppers look for ways to maximize their limited holiday spending money, they turn to gifts that can be used by the entire family. Wii and Nintendo DS offer something for every member of the family. They’re the most fun video game experiences at the most affordable price.”

From press release: “Nintendo DS set a new all-time sales record for Thanksgiving week, eclipsing the previous mark of 600,000 Game Boy Advance systems sold during the same period in the United States in 2005. Nintendo DS remains on track to be the top-selling video game system of 2007.

Nintendo’s 350,000 Wii systems represent the highest one-week U.S. sales total outside of its launch week one year ago. Wii has been dubbed the must-have gift of the 2007 holiday season and has been placed at the top of numerous gift lists. Nintendo has repeatedly increased its shipments and its fiscal-year sales forecast for Wii in an attempt to meet soaring demand. Wii reached 5 million sold in the United States faster than any video game system in history, after only 12 months of availability there.”

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