Home
Become an editor or a contributor! Here’s how..
Microsoft Execs Add Predicting The Future To Their Resume, Claim Blu-ray Is Doomed
BY Se Ajala Mar. 16th, 2008 More on:

sonybluray1.jpgMicrosoft is a little sore because their media format of choice — the recently deceased HD DVD — was kicked to the curb like an un-wanted step child, while Sony’s Blu-ray disc continues to dominate the market. It seems Microsoft has a different idea for the future of media; Senior Xbox Executive Chris Lewis told gi.biz that the entire disc format is a thing of the past. First asserted by Microsoft Product Manager Aaron Greenberg in a separate interview, Lewis reinforced Microsoft’s position stating: “Going forwards, digital downloads is really where it’s at. More and more people’s ongoing and ever increasing downloading of music and movies is becoming the de facto. I think that’s going to happen in very short order.”

Making an even bolder prediction, Lewis claims that Blu-ray has another 12-18 months more before people start jumping on the digital download bandwagon. He may be on to something, but I’m willing to bet that it’s going to be longer than a year and a half before Blu-ray bites the dust. But if Microsoft’s brash predictions turn out to be true, maybe they can help me pick lottery numbers?

Sign up for our daily updates! Enter your e-mail and get fresh gaming news delivered straight to your mailbox once a day.
RELATED STORIES
 
POST AUTHOR
Se Ajala
More from this author
Se Ajala.

    1. Chris King
      March 17th, 2008
      at 4:28 am

      LOL@Microsoft, if they could predict the future so well and knew that discs were a thing of the past, why did they even bother supporting an HD-DVD player? Or how come they chose the losing format if they could predict the future so well?

      They are doing some mighty fine tapdancing, I bet all the disgruntled HD-DVD buyers will be right behind them just so they feel justified in not buying a Blu-ray player. Well played Microsoft.

        Reply

    While we hate limiting conversations in any way, please note that insulting/abusive comments will be removed without hesitation.

    What shall we call you around these parts?

    Remains hidden from others at all times.