Microsoft’s Aaron Greenberg speaks his mind |
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| BY Dan Haspert |
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For awhile now, Sony has boasted quite a bit about the recent success of the PS3 over its number one competitor, the Xbox 360. From sales figures, games line-up, to the success of Blu-ray over HD DVD in the format war, Sony seems to be pretty happy with where its black behemoth is at. All the while, for the most part Microsoft has kept pretty quiet not returning many of the PR jabs, instead focusing solely on the success the Xbox 360 has had.
But looks like Microsoft’s Aaron Greenberg has decided it was time to go on the offensive again. In an interview with Destructoid, Greenberg targeted the PS3’s 1080p support, Blu-ray, PlayStation Home, PS3’s supposed lead in Europe, and Killzone 2.
“We have been fighting Sony’s promises from the day we entered the market. Three years ago at E3 they showed what PS3 games would supposedly look like with the Killzone 2 video, that we are now learning will ship four years later. That means that we will have shipped Gears of War and Gears of War 2 before they can even get Killzone out the door,” Greenberg stated.
“Think back to GDC 2007 when Sony promised to leap ahead in online with the Sony Home unveil. Here we are two years later and multiple delays for a product that appears to have little to no buzz. Where are the achievements? The friends list integration across all games? Where is the long-promised video store?
“Where are all the other products using and networking with their Cell chip? How come Blu-ray did not result in better games? What happened with Sixaxis and rumble? Where is the complete 1080p game library we were promised? If Blu-ray, as they said, would be such a catalyst to PS3 console sales, then why have PS3 sales over the past couple months not seen any lift since the format victory?”
Greenberg then went on to say that the Xbox 360 “is leading this generation because it has sold more consoles, has more games and exclusives as well as the leading online service and community”. He also set the record straight by adding that the Xbox 360 has a 5 million unit lead around the world, which by his calculations is double the PS3’s in the United States and 1 million more units sold in Europe, which is contrary to remarks made earlier this week by Sony Europe boss David Reeves, that the PS3 has outsold the Xbox 360 in the region.
Greenberg concluded by saying “The days of Sony snowing the consumers and the press are over, I think the pressure is now really on them more than ever to deliver on all of these promises.”




May 11th, 2008
at 4:51 pm
He went off a bit, but uh… he’s kinda right. I mean all his points are valid and FACTS, like it or not. But I can’t wait to see an exec from Sony and what they have to say! Spin, Spin, Spin!!!
May 11th, 2008
at 6:27 pm
Yeah, he zinged Sony. He zinged them hard.
May 11th, 2008
at 9:12 pm
Ouch. Well at least they made good on the uh, umm… shoot i got nothin. You win this round Greenberg.
May 11th, 2008
at 10:31 pm
I’m sick of this executive-bickering. Imagine if this went on in any other industry, not even Coke and Pepsi got as feudal and silly about their rivalry. I think they’re treading a fine line until they start making fools of themselves and start getting laughed at.
Yes, Greenburg has some points and Sony have let the public down on a number of counts. But who didn’t know any of that already?
Both sides can spin the facts and figures all they want, but this kind of bickering is bad PR whatever way you look at it.
May 13th, 2008
at 2:33 am
Too bad M$ still have crappy customer service and console that still die after a year or less. What happened to the promise of improved customer service Aaron?