Over the past month or so D3 has been releasing the history of Matt Hazard, a videogame character they claim to be one of the most important in the history of gaming. He is, of course, entirely made up. A clever advertising ruse to get us all interested in their brand new game which until today we knew absolutely nothing about. Today though we’ve finally been enlightened to what exactly D3 is planning, as they have announced the release of Eat Lead: The Return of Matt Hazard, a third person shooter for the 360 and PS3 that will be coming out some time in the first quarter of 2009.
It seems all this clever advertising fit in perfectly with the actual concept of the game, which is that Matt Hazard actually was a classic game character developed by Marathon Software, which in the robust fantasy world created around Matt Hazard has just merged with Megasoft. In Eat Lead: The Return of Matt Hazard, videogame action hero Matt Hazard gets his chance at a comeback of sorts when the new owner of mega game publisher, Marathon Megasoft, gives Matt his comeback role starring in a new title for next-gen consoles that pits him against all of his memorable foes from videogame’s past. In the world of Eat Lead, however, everything stops being a game and becomes reality when it is clear that someone is using the new game to bring about Matt’s death once and for all.
So the game see very meta, huh. Looks like there will be a lot of tongue and cheek stuff about the history of gaming with writer Dave Ellis bringing plenty of comedy to the game. Bad guys will all represent different gaming cliches like zombies, space marines and cowboys and D3 is promising it will be laugh out loud funny. Most interestingly though is that since Hazard’s enemy is basically controlling the game via hacking, he’ll be able to radically change the environment as the gamer is playing. Sounds like it could be interesting, especially with the game implementing a “point and cover” cover system. One second you’re safe the next you’re covers been hacked.