Holy crap we’re shocked that Sony revealed PSP Go just now. Notice the lack of legitimate enthusiasm in that previous statement. We already knew PSP Go was coming and Sony even took a crack at themselves and called it “the worst kept secret of E3 2009”. Although we already knew it was coming, we did find out that it would be priced at $249.99 for North America and the same price for Europeans as well. We also found out that the new PSP would be released on Oct 1st. Sony also reassured us that while PSP Go is a download based device, UMD will continue to be supported and production of the PSP 3000 will also continue.