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Update / EA PR are completely amazing
BY Matthew Razak Jun. 3rd, 2009 More on:

Update: We just talked with a EA rep who said he had no clue about it, but we find that hard to believe since WeAreSavedGroup.org just went up yesterday, which, as everyone knows, just happened to be the first day of E3. What a coincidence!

Original: Today a group of protesters gathered outside of E3 to protest Dante’s Inferno. They had signs saying things like “EA = Electronic Anti-Christ.” The shouted a bit and had plenty of reporters come to do interviews with them. Maybe you’ve seen some on the web. However, after some discussion and a brief look at the flyer they were handing out TVGB has concluded that this is an amazing PR stunt.

The flyer is bad, which you can see below. In fact it’s too bad. Give it a read over. Notice the stolen Getty image and the UNBAPTIZED BABIES!!. It’s a little too ridiculous, right? Well head over to their site, WeAreSavedGroup.org. No way this is real, it’s all too perfectly bad. Look at the video! Plus, the box art hasn’t been released yet and it appears on the back of the flyer. So it’s a big, wonderful PR stunt that deserves a massive round of applause as I’m sure tons of interviews and stories about a protest are flying up around the web. Slow clap for EA people, slow clap.

Also, box art confirmed on the back page there?

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    1. Nick Coffman
      June 3rd, 2009
      at 1:45 pm

      this one blows me away. I love EA so much!

        Reply
      bhive01
      June 3rd, 2009
      at 2:12 pm

      That is pretty awesome.

      Also, stolen Getty’s FTW.

        Reply
      Rockvillian
      June 3rd, 2009
      at 2:55 pm

      these people are missing the point anyways.

      “For I am convinced that neither death nor life, neither angels nor DEMONS [emphasis mine], neither the present nor the future, nor any powers, neither height nor depth, nor anything else in all creation, will be able to separate us from the love of God that is in Christ Jesus our Lord.”

      Romans 8:38-39

      you won’t go to hell for playing a game. if these people were telling the truth, it’s denying Christ that puts you on that road.

        Reply
      Rockvillian
      June 3rd, 2009
      at 3:13 pm

      haha I just realized this was a stunt by EA. There really is nothing they won’t do.

        Reply
      BACKSTABBER
      June 4th, 2009
      at 5:56 am

      Very good PR indeed, the last link on the site leads to Dante’s Inferno website.

        Reply
      Chris Barraclough
      June 4th, 2009
      at 11:05 am

      Got to give them points for originality. Must have been fun pretending to be a nutso bible-basher for the day.

        Reply
      Dr. Sleep
      June 8th, 2009
      at 6:08 am

      While leaving the title of the WAS.org page “Untitled Document” was a nice touch, the code of the page itself looks waaaaay to clean for some bunch of technophobic bake-sale baptists. The idea that anyone who knows CSS that well would use tables to control page layout strikes me as a bit of a reach.

      Yay satire.

        Reply
      Seb
      June 9th, 2009
      at 12:46 am

      *que maniacal laughter* that pamphlet is the funniest thing Ive ever seen.

        Reply
      rene Garzona
      July 1st, 2009
      at 8:41 am

      Wack Marketing!

        Reply

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