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Sony exclusives exclusively fail to deliver
BY Dan Chant Jun. 29th, 2009 More on:

Sony are adamant that, despite coming in a distant third, the PlayStation 3 is a serious contender and one that in a year or so will dominate gaming with its raw, over-priced horsepower.

Sales of their exclusive titles, a key driver to unit sales, tell a different story. Sony’s only exclusive may actually be hubris if these figures are anything to go by. GameSetWatch’s bean counter Matt Matthews has studied sales of some of the PS3’s big guns (excluding pack-in bundle copies) and the figures make for depressing reading if you’re rooting for Sony.

The original Resistance takes the top slot with lifetime sales of over a million with critical darling LittleBigPlanet coming second with almost a million. But Sony’s great white hope, Killzone 2, has barely scratched 750,000 in its first months on the market. To compare, its Xbox 360 nemesis Halo 3 sold 1.8 million copies in its first 8 hours of release.

Sony are putting a lot of money and muscle behind their exclusive launches and while the games are performing well critically, the public doesn’t seem to care enough to lay down their hard earned cash. Matthews speculates that Sony put too much faith into new IPs at launch rather than established franchises such as God of War, which is still 9 months from release.

It’s interesting reading and we strongly suggest having a look, if only to add more credence to Activision’s concerns that the PS3 is not a commercially viable format for the moment and, unless something is done, will never be.

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    1. yeahyeah
      June 29th, 2009
      at 3:25 pm

      I’m pretty sure there’s a bigger fan base for the Halo series than Killzone so of course Killzone 2 got dominated. That’s a weak comparison. Sony is cocky with their PS3 technology anyway, so I don’t really care for them. Except for their TVs.

        Reply
      JMA
      June 29th, 2009
      at 3:37 pm

      While Sony has made plenty of mistakes and warrants much criticism, this article reads more like a fan boy comment than the carefully balanced analysis I expect from this blog.

        Reply
      Ykby
      June 29th, 2009
      at 5:51 pm

      i agree with JMA i think this is more like a fanboy article. the reason why? simply because they didnt mention MGS4 (ps3 xclusive) wish have sold more than a million in the US and over 4M worldwide. you can search it out or correct me if im wrong on that numbers wish the bundle MGS4/PS3 isnt included. so this prove me that like always ppl like to hate and bash to the ps3 so they over exaggerate and exclude facts and dont inform people everything. and im not a fanboy because i have both 360 n ps3 and liked both. its true the ps3 selling below the Wii n 360 but i think the numbers and difference is not accurate and a bit exaggerated.

        Reply
      junn
      June 29th, 2009
      at 5:59 pm

      True, MGS4 has 1.1 mil in sales, it’s mentioned in the referenced GSW piece.

        Reply
      Evan O’Donnell
      June 29th, 2009
      at 6:05 pm

      The Xbox platform is the house that Halo built, so of course the first title in the franchise to hit the 360 is going to sell like bonkers. Sony doesn’t really have an analog for that yet this generation (maybe if Square made an FFVII remake exclusive to PS3?). Metal Gear is close and it sold far more copies than anything on this list - we’ll see what happens when God of War 3 hits next year.

        Reply
      JMA
      June 29th, 2009
      at 6:31 pm

      While the examples here are valid, I was actually more critical of the use of appelations such as “overpriced” and “hubris,” which are indicative of bias. It is one thing for Mr. Chant to express his opinion in private, but in a blog post that is supposedly about industry performance, he is making a number of value judgements that are not appropriate. If he had written that many find the playstation 3 too costly given the alternatives or that Sony has made poor decisions, that would have been fair. But to pass judgment with this language is not. After all, some consumers feel that the PS3 has more value and is worth the cost.

      I suppose that what I’m trying to say is this: Mr. Chant uses language that passes judgement on the system, when any such judgment is ultimately subjective and personal. Better to use language that is more neutral and talk about aggregate consumer respose, which is what this article purported to do in the first place.

        Reply

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