Well, it’s it. We’ve got a trifecta of unimpressive sales results for music/rhythm games. First, there were the releases of Guitar Hero 5 and The Beatles: Rock Band, both of which failed to meet industry sales expectations. Now, according to Lazard Capital Markets analyst Colin Sebastian, DJ Hero‘s initial sales have been merely “modest.”
So what’s causing the sluggish sales? One possibility is that people are reducing their spending on videogames during the global recession. This would have a strong effect on sales of music games, most of which retail for over $100 with peripherals included. Another explanation is that gamers are simply tiring of the music genre, as a glut of such games have recently flooded the market.
Either way, optimism is absent for the future of the genre: Wedbush analyst Michael Pachter has cut in half his holiday sales projections for the Guitar Hero and Rock Band franchises.