Mass Effect 2 has managed an interesting feat; it has become the best-selling North American January release of all time, EEDAR analyst Jesse Divnich has pointed out. An impressive accomplishment considering the game was out on January 26 and had only six days to rack up the 572,000+ copies sold.
“Previously the best selling January release was NFL Street for the PS2 in 2004, selling a little over 325,000 units in its first month,” Divnich said. “Typically, January sales are reserved for the overflow from the Holidays and whilst the industry has come to the conclusion long ago that games can succeed in the off-season, few publishers have dared to release a big AAA title in the January month since 2005 (Resident Evil 4 for the GameCube, January 2005). Clearly, the success of three new releases, Mass Effect 2, Army of Two, and Darksiders is unequivocal proof that publishers should not avoid a January release date for their core targeted AAA titles.”
The game’s been doing well elsewhere as well — according to Chart-Track data, the BioWare sci-fi RPG debuted at the top of the UK weekly sales charts and has since held onto the number one spot. Publisher EA also announced that the game sold over two million copies worldwide in its first week of release.