Ubisoft attempts to quell DRM fears

In a phone interview last night, Ubisoft answered some questions regarding their recent DRM controversy. The problem the company is attempting to address with the always-connected approach, a spokesperson said, is of course piracy. “It’s a huge problem – you know it, I know it, other people know it. It really is a very important issue that all serious companies need to address.” Will an approach where the user has to be constantly connected to the internet in order to even play a single-player game be accepted by their customers? They think so. “We wouldn’t have built it if we thought that it was really going to piss off our customers,” the rep said. Though, at the same time, the company realizes “that requiring a permanent online connection is not a happy point for a lot of PC gamers, but it is necessary for the system to work.”

Should Ubisoft ever shut down their servers, a patch that would remove the DRM from Ubi’s game is “the plan”.

“That’s written into the goal of the overall plan of the thing. But we don’t plan on shutting down the servers, we really don’t.”

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