Updated / Bungie, Activision enter 10-year alliance

Updates:
- Bungie’s new game ‘well underway’, expected next year
- Microsoft not worried about Bungie/Activision deal
- Sony name Bungie’s next “Halo on steroids”
- Bungie’s next “might” be at E3
- Bungie may possibly work on Activision IP
- No Activision/Bungie bonanza for E3

Original story: Bungie’s new, still-secretive new intellectual property will be brought to the market by Activision, the two companies announced today. Not only that, but all games based on the new property will be handled by the publishing giant.

In an agreement that spans 10 years, the Halo creator plans to develop games based on its “big action game universe” for “multiple platforms and devices,” also put as “the platform of [gamers'] choice”; so expect it to be everywhere.

Why Activision? Because of their “global reach, multi-platform experience and marketing expertise,” according to Bungie president Harold Ryan. “From working together over the past nine months on this agreement, it is clear that Activision supports our commitment to giving our fans the best possible gaming experiences.”

Bungie will remain an independent studio and will own all rights to the property.

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POST AUTHOR
Rain Anderson.