Ubisoft: 3D TV in every home by 2014 |
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| BY Rain Anderson Jul. 9th, 2010 | More on: |
Ubisoft, self-proclaimed “big fan of 3D,” believes there will be a 3D-enabled telly in all our houses in three years’ time. At least, that’s according to the company’s UK head of marketing Murray Pannel. He’s thinking it’s a fact, even.
Talking to Eurogamer, the marketing boss says the third dimension “is a technology that’s coming” and one that ‘can’t be ignored.’
“It’ll start slowly this year. But like HDTV I wouldn’t rule out the fact that this will be installed in everyone’s living room in three year’s time.”
“That’s not to say every game needs to be in 3D,” he adds, but “it’s coming”.
To all the non-believers out there Pannel says: “Watch this space.”
“…when you have global corporations like Sony pushing 3D as hard as they possibly can, Sky, equally, showcasing 3D content on TV, I believe it will become a much more important part of consumer electronics than a lot of people believe.”
I decided against writing this article because I felt my snarkiness wouldn’t allow me to write it with a straight face.
Are these guys for real? According to a Nielson poll taken in April, only 53% of American homes currently have HDTV’s. They’ve been around since, what, 2002? So it’s taken HDTV’s eight years to be in half the nations homes, and they actually think 3DTV’s will be in every home in around 2 years?
Puh-leeze. Don’t insult my intelligence.
Correction, make that four years. Even still, that’s completely unrealistic.
I love how they say the third dimension “is a technology that is coming.” I thought this technology has been here…I mean maybe I just imagined those 3d glasses I owned like 4 years ago…hmm and the idea of owning a 3D tv in 4 years…even if I had the money right now I wouldn’t buy one, I’m just not that excited about 3d gaming, I mean yeah it has the ability to be amazing, but it’s not going to be for about another 5 years, of course I could be wrong, I hope I am! Jarrod I agree with you, this would have been a hard article to write.
What a load of crock. We’re in a down economy, loads of people don’t have jobs and many just bought a normal HDTV! We’re not about to run out and buy another one!!
I don’t even own an HDTV yet… so…
another statement that will go in the technology prediction graveyard.