THQ: New consoles would be “bad for everyone”

We as gamers typically love the arrival of a new console. The potential it represents to the games we’ll eventually play, the shininess of the console’s subtle curves and the aroma of the newly minted plastic parts can be alluring to say the least. However, in the world of development and publishing, an announcement of a new console potentially throws a wrench in the works.

THQ core games head honcho Danny Bilson recently discussed how he would react if new consoles were to be announced anytime soon, saying: “It would be horrible, but I think they all know our model’s broken anyway.”

He continued: “It still costs us a fortune to make games on this platform. If they’re going to up the scale, up the art, up the content, I don’t know how to make that and sell it to anybody for under $100 a game. Who wants to do that? It’s bad for everybody.”

“Stability of technology allows for the fruition and the growth of creative, we’re not having to invest all of our focus, and, oh my god, how are we going to deal with that new technology? We understand it. We still have guys trying to squeeze it to do cooler stuff, but it puts the weight of the mission under creative, which ultimately should get us more interesting and more creative stuff.”

What we can take away from Bilson’s sentiment is that new consoles could potentially put damper on developers’ ability to innovate. Fingers crossed then that when new consoles do finally get announced, publishers and developers alike will have enough time to prepare so that there isn’t the type of hiccup that Bilson is predicting.

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