With the constantly-blooming marketplace of games available for smartphones and tablets today, it comes as no surprise that giant Capcom is readying itself to take advantage of it. How? By opening up a new subsidiary called Beeline Interactive Japan.
Strengthening its position as one of the mayor players in Asian territories, Capcom says Beeline is set for development and distribution duties, focusing primarily on mobile content which do not entail the company’s already established franchises – such as Resident Evil, among others – but rather new properties.
Like it or not, social games are hot right now, and Capcom means to take advantage of it, as many others, by establishing Beeline Interactive and social games as its second “brand” or “core” business. But it’s already been accounted for that an eventual success through this medium will not happen overnight.