There’s a new vice president in town. That is if your town happens to be the Sales and Marketing division of Nintendo. Scott Moffitt has recently been appointed to take the position.
Moffitt brings with him 20 years of marketing experience across famous brands such as Mountain Dew and Pepsi. Nintendo America president Reggie Fils-Amie chimed in on bringing the man on board, saying: “Scott Moffitt makes a marvelous addition to the Nintendo team. His expertise in driving growth will be a terrific asset as we build momentum for the Nintendo 3DS system and continue to reach new audiences for the Wii console.”
Moffitt could well be strutting his stuff at this year’s E3 presentation. Will he help bring an end to the slowing Wii sales?