It would seem that, so far, EA’s big risk that is Star Wars: The Old Republic is paying off. Baird Equity Research analyst Colin Sebastian thinks so at least.
The analyst recently told GamesIndustry.biz that an estimated 350,000 people have played the game concurrently at peak, proving that “multiple million-user MMOs” can co-exist.
“We view the early success of Star Wars as an indication of a healthy MMO market,” he said.
“While there is likely some shifting of usage from Activision’s World of Warcraft, we see a viable market for multiple million-user MMOs in the US and Europe.”
Hearing of the success of an MMO that doesn’t begin with war and end in craft is certainly encouraging. But it’s still early days for this one; Sony Online Entertainment crowned DC Universe Online its fastest selling game ever last year, but it eventually went on to become free-to-play.
It’s no secret that WoW has been struggling to retain subscribers in the past year however. Perhaps MMO fans have found their new king?