Time for gaming to “grow up” — Ubisoft Toronto

Ubisoft’s Jade Raymond made her name on the Assassin’s Creed franchise but is now looking to new prospects with Ubisoft Toronto. Namely, the studio head would like to develop more mature games that touch upon relevant topics, unlike the latest gaming blockbusters.

“I really do feel it’s time for our medium to grow up,” she told CVG. “I think we don’t need to make the equivalent to a Michael Bay flick in order to sell five million copies. I think things can be exciting, have meaning and hit important topics, and I’m not the only one that thinks that.

“There are major franchises trying to have more meaning and be something more interesting,” she added. “We obviously tried a bit – and I hope it was obvious – to make a story with more meaning and mature themes in Assassin’s Creed.”

Expect Toronto’s work, then, to be unlike most other AAA productions.

“It’s definitely something that we’re pushing for at Ubisoft Toronto. I think every other entertainment medium or art form does manage to have commercial success and have the viewers or audience think or be inspired.”

“Games, I think, have even more potential than that given that on top of the narrative side we do have all of the gameplay mechanics and we create rule sets from scratch which can have any kind of meaning embedded in them.

“It’s not easy to do that, because it requires breaking our recipe and trying to find new recipes, but I think it’s an important thing for us to strive for.”

The team is currently working on a new Splinter Cell game that will hopefully reflect these statements.

“It will have all of the action flick elements for sure, but we’re trying to also explore something a little bit more interesting, which is actually one of the themes that’s at the root of the franchise historically,” Raymond explained.

Perhaps that’ll be an E3 reveal.

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