Gearbox explains Ubisoft dropping Furious 4 trademark

The hoopla over Ubisoft dropping the Brothers in Arms: Furious 4 trademark is nothing those looking forward to the game should get concerned about.

While the game is still very much AWOL and we’re guessing won’t make its originally planned 2012 launch, the trademark was dropped to avoid “administrative confusion.”

Developer Gearbox explains: “Initially, Ubisoft submitted the trademarks on behalf of Gearbox with Gearbox and Ubisoft as co-applicants.

“The USPTO rejected this approach (about 9 months ago), noting Gearbox’s exclusive registrations for all Brothers in Arms trademarks. Given the USPTO choice between abandonment or continued administrative confusion on the matter, we simply opted for administrative abandonment until re-filing becomes necessary. To avoid confusion with the USPTO, Gearbox will be filing its future Brothers in Arms-related trademarks directly and individually.”

Fingers crossed for news at E3 then.

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