Sony on lackluster E3 Vita showing

Sony’s conference on Monday was highlighted with some excellent PS3 titles like Beyond and The Last Of Us, but when it came to Vita content the company was startlingly low-key. The multiplayer-focused PlayStation All-Star Battle Royale was confirmed to be coming to the handheld, the Call of Duty game got a name (albeit a very silly one), and Assassin’s Creed III: Liberation was shown after being confirmed last week. In the way of truly new announcements? Nothing.

And Sony knows it. SCE Head of Worldwide Studios, Shuhei Yoshida, admitted as much to VG247 at the show this week. One the subject of Vita he said: “It was our fault for not spending enough time on PS Vita content. We have 25 new games on the show floor, playable during E3. And many of them are fantastic-looking games; from our own library is LittleBigPlanet on Vita, which looks fantastic. We could have shown it off, or SoundShapes – coming up in August; it plays great – or some third-party [game] – Jet Set Radio on Vita is amazingly sharp and playable. So we could have shown more during the press conference.

“But I observed that the PR team’s one big focus was to make the conference shorter this year. We have been criticized for having a long conference in the past. So this year’s focus was let’s make it very compact and impactful. We have a kind of new thinking going on. But we still have to cover PS3, PS3-exclusive titles, third-party partnerships, and PS Move, and new initiatives on PS Mobile and network services, and PS Vita. If you really look for new information for PS Vita games coming out this year and early next year, we totally under-represented that.”

So should Sony have stuck with a shorter show? It could have undoubtedly spent a little less time on Wonderbook in favor of Vita, that’s for sure. Perhaps the company’s Gamescom conference in a few months will make good on this misstep.