If you own a smartphone or tablet device, it’s probably safe to assume that you’ve played at least one type of mobile game. With thousands of different mobile games available to play, it’s no surprise that research suggests mobile gaming is set to take over traditional console and other forms of gaming in the next few years. Let’s discuss just a few of the main ways that mobile gaming is transforming the industry.
Mobile gaming is undoubtedly one of the most convenient ways to game, and convenience plays a large role in its success. Statistics show that the mobile gaming market is up year over year, and it is estimated to generate over $3.31 billion dollars in revenue in 2016 in the US alone.
Whether you’re playing the app version of your favourite console game or want to try your hand at winning some money on mFortune bingo, it’s easy to simply grab your phone and start playing. It doesn’t matter where you are, and some games don’t even require an internet connection. Thank God, because now I have something to do on long airplane flights.
Once limited to plug-in consoles, PC computers, or even arcades, the gaming industry is definitely on an upward trend – thanks in no small part to the this convenience of the mobile factor.
Value for Money
Playing games on your mobile device can also be cheaper than playing on a console. A vast majority of mobile games are based on the freemium model, many of which are app versions of popular console games, such as: Mortal Kombat X or Need for Speed.
Rather than paying $50-$70 for a physical copy of the game, those on a budget can still enjoy it by using the alternative method of playing on their cell phone. Even those games that are not free to download often times are still much cheaper than their hard-copy counterparts.
This might be one of the reasons why mobile gaming is gaining such traction. Market penetration for this gaming sector has seen an increase from 25.9% in 2011 to a projected 55.7% in 2016, which leads me to my next point.
Attracting a Different Crowd
Historically, the gaming audience was typically seen as the adolescent male, and while on a blanket level that is still most likely the case, there is a particular subsector of gaming that shows a different trend.
Recent studies have shown that as of late, more women have turned to play mobile games than men. It was also shown that women tend to play for an average of 25% longer per session than their male counterparts. This has spurred an influx of new games targeting this emerging demographic, and we have therefore seen significant growth in puzzle and word games.
Do you enjoy playing mobile games? Which are your favourites? Whether you play classic mobile games, console game apps, or casino games, we’d love to hear from you – leave your response in the comments below!