Fils-Aime not worried about competitors’ motion controls

With over 22 million Wiis sold in the U.S., it’s perfectly understandable that Nintendo of America’s Reggie Fils-Aime isn’t too concerned with Sony’s and Microsoft’s quest to make a dent in Nintendo’s casual market with their own motion control peripherals. Speaking at a BMO Capital Markets’ Digital Entertainment conference, Fils-Aime made a few remarks regarding the competition’s foray into motion control. “We applaud anything that will further expand the market of game players; it’s in everyone’s best interest,” he said. “But all of this talk around new motion controllers does make me think about the people who initially said that the Wii Remote was just a fad. I wonder what happened to those people?”

That fad has now turned into an industry trend with Sony and Microsoft hoping to capture some of Nintendo’s casual market. But Fils-Aime remains confident. “Yes, it could be that our current 100 percent marketshare in motion control could lose a couple of points,” Fils-Aime said. “But… with a head-start of over 51 million controllers, I still like our chances.”