EA sucks up to SimCity players

SimCity Disaster Watch!!!

I should have seen this coming from a mile away, EA and Maxis have announced that they will be giving every player who activated their copy of SimCity a free EA videogame on Origin. If you’re reading this and don’t know why this is a big deal click here to read about the beginning of this debacle, then visit CinemaBlend’s article here to learn more, and then finally read a statement from Lucy Bradshaw, General Manger of the Maxis Label here.

This is a pretty big deal in the gaming community and those three articles should get you up to speed. If you do know what has been going on, here’s part of the “apology” that was sent out in an email today,

Our SimCity Mayors are incredibly important to the team at Maxis. We sincerely apologize for the difficulties at launch and hope to make it up to you with a free PC game download from Origin.”

“Starting today, every player that has activated their copy of SimCity will receive an email that will give directions on how to redeem this offer, and you can also find more information on our FAQ. We’ll be opening up the redemption portal country-by-country so some of you may see it a little sooner than others. The portal will be live worldwide for everyone to select their game by March 22. We don’t want any of you to miss out on your free game, so please note that you must register your copy of SimCity before March 26, 2013 at 06:59 AM GMT and you must claim your free game by March 31, 2013 at 06.59 GMT.”

Players will receive an email with instructions on how to redeem this offer.
The only approved games for redemption are:
  • Battlefield 3 (Standard Edition)
  • Bejeweled 3
  • Dead Space 3 (Standard Edition)
  • Mass Effect 3 (Standard Edition)
  • Medal of Honor Warfighter (Standard Edition)
  • Need For Speed Most Wanted (Standard Edition)
  • Plants vs. Zombies
  • SimCity 4 Deluxe Edition

This isn’t exactly an apology, but more of a “Sorry we straight up lied to you and here’s a free game to help you forget about that time we straight up lied to you.”. There is no good answer in these kinds of situations, either you don’t apologize and stand by your decisions or try to win back your angered players with free stuff and “We’re Sorry” letters.

The best way to deal with problems like these is to not have them happen in the first place. EA and Maxis could have listened to their players and patched the game to let people play offline or have at least acknowledged their complaints professionally, and this could have all gone away…maybe. Right now, EA can do nothing to improve it’s reputation, and they are just dumping fuel onto the already lit fire by trying to buy off their angry players. Sometimes the best thing to do is nothing at all and let the fire burn out, but I don’t think anyone’s going to forget about this fire for a long time.

Side Note: Who the hell is going to use waste this redemption to get Bejeweled 3?